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Vacation Rental Marketing

Revitalize Your Brand’s Story to Drive Bookings

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Bringing Your Vacation Rental to Life with Drone Video

Posted onJuly 31, 2017AuthorOneRooftop TeamLeave a comment

This week’s article comes from Jake Belinky from Airilo, a drone video production company that works specifically with vacation rental owners and managers. The Power of Drone Video Try to remember the last movie that Read More …

CategoriesVacation Rental Industry Trends, Vacation Rental Marketing

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101 Page Ideas for your Vacation Rental Website

Posted onApril 7, 2017April 13, 2017AuthorOneRooftop TeamLeave a comment

While there’s no doubt that building a cleaner website will bring your vacation rentals more traffic, either with a vacation rental website template or a custom website design, a definitive characteristic will be the engaging Read More …

CategoriesVacation Rental Marketing

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Analysis of Major Online Travel Agencies and Vacation Rental Listing Sites

Posted onMarch 16, 2017May 1, 2017AuthorMatt Potter1 Comment

For hotels, OTAs are more commonplace, accounting for 45% of hotelier’s online bookings in 2016, according to Phocuswright. Vacation rentals have traditionally depended more on sites like HomeAway, Airbnb, Flipkey and their own branded websites. Read More …

CategoriesVacation Rental Industry Trends, Vacation Rental Marketing

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What is Channel Management for Vacation Rentals?

Posted onFebruary 28, 2017March 21, 2017AuthorMatt Potter4 Comments

As a vacation rental property manager, educating yourself about the ins and outs of channel management could be one of the smartest decisions you make in 2017. Channel managers aren’t just for hotels anymore, and Read More …

CategoriesVacation Rental Industry Trends, Vacation Rental Marketing

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How to Make a Marketing Plan that Dominates the Niche Travel Space

Posted onFebruary 8, 2017March 1, 2017AuthorMatt Potter5 Comments

Airbnb and HomeAway are still a first choice for many travelers who aim to book a home, a boutique hotel, a condo, a castle, a tiny house — whatever your heart desires. Listing site giants Read More …

CategoriesVacation Rental Industry Trends, Vacation Rental Marketing

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How to Use Key Performance Indicators to Make Smarter Vacation Rental Decisions

Posted onJanuary 23, 2017April 14, 2017AuthorMatt Potter1 Comment

Key performance indicators (KPIs) are metrics that businesses use to help make smarter business decisions. Hotel businesses have been using KPIs for years to measure success, maximize profitability and make more informed business decisions. But, Read More …

CategoriesVacation Rental Marketing

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Vacation Rental Managers Need to Know These 24 Website Design Terms

Posted onOctober 13, 2016December 13, 2016AuthorMatt PotterLeave a comment

Unlike some website design companies, OneRooftop is built from the ground up to help vacation rental professionals grow their online presence, edge towards listing site independence, and earn more direct bookings. OneRooftop has done this by Read More …

CategoriesOneRooftop Product Updates, Vacation Rental Industry Trends, Vacation Rental Marketing

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How to Create Targeted Vacation Rental Marketing Goals

Posted onSeptember 29, 2016October 18, 2016AuthorMatt PotterLeave a comment

An interview with Digital Marketing Expert and Former Google Employee If you had twenty minutes with a former Google employee, what would you ask? Maybe you’d ask if they’ve met the people who do the Google doodles. Read More …

CategoriesVacation Rental Industry Trends, Vacation Rental Marketing

memorable-vacation-rental-website

Travelers Might Leave Your Website

Posted onSeptember 8, 2016October 26, 2016AuthorMatt PotterLeave a comment

OneRooftop has been proactively hunting new ways to help vacation rental owners and managers get more direct bookings on their websites. We circle up and brainstorm marketing strategy. How are travelers searching now? What makes the Read More …

CategoriesVacation Rental Marketing

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5 Considerations for Buying a Domain Name in 2016

Posted onAugust 25, 2016January 4, 2017AuthorMatt PotterLeave a comment

There are some misconceptions floating around the vacation rental industry when it comes to choosing a strong domain name. We want to help you learn about these misconceptions so that you can get more bookings. Read More …

CategoriesVacation Rental Marketing

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